With the increasing severity of global environmental issues, as an environmentally friendly and energy-efficient lighting method, green lighting technology has attracted growing attention in its development and application. However, this technological innovation encounters several challenges due to its uncertainty and complexity. Thus, this paper explores the mechanisms of technological innovation in the green lighting industry from a multidimensional perspective to address this issue. Considering the decision-making of green lighting enterprises in the context of government decision changes, this paper constructs an evolutionary game model based on the innovation decisions of enterprises and governments. The model is simulated to analyse strategy choices under different scenarios. Research results indicate that the choice of whether the government and enterprises adopt proactive innovation strategies depends on the cost-benefit situations under different strategies and the strategy decisions of other relevant entities. Companies will actively engage in technological innovation when the incentive policies enacted by the government align with the development trends of enterprises. Overall, this study provides a theoretical basis for decision making in technological innovation within the green lighting industry.
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• green lighting
• technological innovation
• innovation mechanism
• evolutionary game